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From Rs 275 crore to bare bones: AIFF faces a tough test to sell ISL broadcast rights
Business, Sports

ISL Broadcast Rights Crisis: Can AIFF Save the League from Financial Freefall?

The All India Football Federation (AIFF) is in a race against time to sell the ISL broadcast rights for the 2025-26 season after its initial tender failed to attract any bidders. With its lucrative deal with FSDL and Star Sports expired, the league faces a dire financial crunch that could impact everything from broadcast quality to club survival. We break down the crisis, its roots, and what it means for the future of Indian football.

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